our approach to brand building

Our approach at Nude Nation is to first deeply see, hear and understand our clients at their core and understand where they naturally come alive the most. That is typically the place where momentum and energy will come from for the brand. Once we understand what that is and what they are currently working on (or wanting to work on), we then figure out which vehicles of amplification feel the most aligned in order to hit their goals. We believe in humanizing these brands and messages as much as possible and extracting the most relatable and interesting parts of what our clients are up to whether that be through speaking on podcasts, creating editorial series, curating/executing intentional events, capturing the essence of what they’re up to via video/photography or amplifying through press. 

MEET Sophie Weill

Sophie Weill is the founder of Nude Nation and has been honing her craft of brand building for over a decade. Sophie is a deeply curious human who is on a mission to help elevate this world to new heights via amplifying powerful voices, messages and brands in an aligned and intentional way. She is also the host of the Active Ingredient podcast, a leading podcast centered around personal and professional growth and is also the co-founder of vibrant tableware company, Piano Piano, that she founded with her sister rooted in slowing down and coming alive. The trifecta of operating within the worlds of brand building, media and direct to consumer have given her a unique and unparalleled perspective on what it takes to grow to new heights and deeply understands the internal/external processes and key players on all levels. Sophie is deeply entrenched in the world of wellness, has worked with and/or advised the leading wellness companies in the US and is also a yogi, spiritual student and a big family girl.

Our Core Beliefs

  • create what you want to see in the world

  • everything is a mirror

  • you can't outpitch a bad product

  • if it deeply resonates with you, that is enough

  • invest in the things that make you and your brand come alive